I am José Velandia, and I built this club because I grew tired of seeing beautiful, high-end guitars serving as tragic, dust-gathering wall ornaments in the homes of highly successful people.

You have won the boardroom. You built the company, protected the capital, or mastered the courtroom. Yet, when you look at that instrument, you feel a quiet, persistent ache—an identity gap between your current status and the music-loving enthusiast you left behind on your way to the top. 

The traditional paths of learning failed you because they didn't respect your time, your status, or your intelligence. They treated you like a child needing digital drills rather than an accomplished adult needing a creative sanctuary.

As an industrial engineer and lifelong guitar artist, I developed the M.A.G.I.C. Method specifically for your reality. We work on depth, not saturation; less theory, more meaning. This program is engineered to reduce the cognitive friction of learning, using the instrument as a vehicle for neuroprotection, stress eradication, and long-term wellness. I don’t teach you songs; I guide you through an intentional, high-status rito de paso (rite of passage) to claim your artistic voice and share it—on your terms—with those who matter most. Your guitar is the bridge to your self-realization. Let’s cross it. 

People often ask me why they call me "El Mago" (The Magician), assuming it is just a clever marketing tagline I came up with to sell shows or package a mentorship program. The truth is far more raw and real: I didn't choose the name; the stage imposed it upon me the moment I decided to stop hiding.

For most of my life, I was a professional focused strictly on structure, efficiency, and corporate results. My guitar was a deeply private ritual—something reserved exclusively for the isolation of my study or small family gatherings. I was living behind the curtain of my own passion, quietly paying what I now call the Invoice of Inaction.